The short version
Tizirsso Racing had a stronger real-world presence than their digital presence showed. Years of racing history, results, and photos — but no single place that told the story well.
I designed and built a site that organizes all of it: who the driver is, what they've achieved, and why a sponsor should want their logo on the car.
The problem
The business had a stronger real-world presence than their digital presence showed. The goal was to create a site that explained the brand clearly, felt credible, and gave potential sponsors a better reason to reach out.
The raw material was all there — history, achievements, media — but without structure it read as a pile of facts instead of a story.
What I built
- full site design and build
- racing history and achievements structure
- media gallery
- sponsor-facing partnership page
- contact and inquiry flow
Design decisions
The design leads with the story, not the stats. Results and achievements support the narrative instead of replacing it — a sponsor should understand who this driver is within one scroll.
Photography does the heavy lifting, so the layout stays quiet: strong hierarchy, lots of space, and type that doesn't compete with the cars.
Technical decisions
Built as a static Next.js site for speed and simple hosting, with the content structured so results and media can be updated without touching layout code.
Challenges
The main challenge was organizing a lot of racing history, images, achievements, and sponsor-facing information without making the site feel cluttered.
The outcome
The result was a cleaner digital presence that made the brand easier to understand, easier to trust, and easier to share with potential sponsors and partners.
What I'd improve next
Next up would be a lightweight CMS for race results and a news section, so the site stays current through a season without developer help.